Casual Simplicity. Relaxed Aesthetic.

 Redefine your everyday fit with rui rui

Introducing the Origami Tote

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Meet the Origami Tote — a fresh take on modern design, inspired by the clean, sculptural lines of origami. Its sleek, structured shape makes it an effortless style upgrade for any outfit!

It’s just as functional as it is stylish. A spacious interior, removable zippered pouch, and magnetic closure keep your essentials secure and organized. The flat handles sit comfortably on your shoulder, making it easy to carry all day.

Crafted from premium pebbled vegan leather with gold-toned hardware, it’s a perfect balance of style and function. Whether dressed up or down, it completes any look with ease.

Meet the Yui Baguette

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Introducing the Yui Baguette, your chic and stylish companion designed for everyday flair. Inspired by the Japanese concept of “yui,” meaning “to bind” or “to connect,” this bag features intricately knotted handles that tie into the overall design of the bag. 

Crafted with durability and fashion-forward design in mind, the Yui Baguette features a sleek faux leather body and a functional interior complete with a zippered pocket. Its contemporary design brings a modern edge to your look.

Available in four versatile colors, it’s the perfect accessory to elevate any outfit with understated sophistication.

A little about us

Here at rui rui, we embrace the beauty of casual simplicity and a relaxed aesthetic. Influenced by Japanese minimalism, our bags redefine everyday outfits, adding a touch of effortless style to your look.

Each bag is lovingly handcrafted by our local artisans in Marikina, showcasing our dedication to supporting local craftsmanship and community.

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